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The Internet Innovation Alliance is a broad-based coalition of business and non-profit organizations that aim to ensure every American, regardless of race, income or geography, has access to the critical tool that is broadband Internet. The IIA seeks to promote public policies that support equal opportunity for universal broadband availability and adoption so that everyone, everywhere can seize the benefits of the Internet - from education to health care, employment to community building, civic engagement and beyond.

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The Podium

Monday, August 31

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140 Characters on Your TV

By Brad

Here’s an innovative new way to increase viewership of television repeats: Using popular micro-blogging service Twitter to entice eyeballs. Via PC World:

Fox is juicing its repeats of the TV series Fringe with a new Twitter twist. The network will introduce this week “tweet-peats”—an on-screen scroll of Twitter messages from cast and producers that will appear during the episodes.

This has the potential to be insanely popular—not to mention a nice source of revenue for TV networks.

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