Via the BBC comes the strange story of a small town city council, a muckraking blogger, and the mass resignation due to criticism from that blogger.
Outside of a few superstars, most independent bloggers don’t make enough from advertising on their site to earn a living. But as Forbes reports, what little dough that comes a blogger’s way could be enough to deny them unemployment benefits — even if they’re making a little over $1 a day.
As the traditional news model continues to struggle, the old journalism guard is exploring ways to protect—and keep profiting from—their content. Leading the charge is the Associated Press, which after experimenting with forcing bloggers and aggregator sites like the Drudge Report to take down AP content, has shifted gears and created a “news registry” to monitor the use of its content. Read Write Web explains:
The AP’s content will be attached to a digital-permissions framework and monitored for its usage. This means that every time a blogger uses AP materials, they’ll be alerted to its permissions and someone will be watching to see that it’s being used correctly. AP posts will actually bare pop ups with permissions and sources.
Whether this new idea will solve the online content sharing riddle remains to be seen, but other media conglomerates are surely paying attention.
A new report out of U.C. Berkeley finds that despite privacy policies, a number of companies and online services are enjoying loopholes in order to gather information from users. The San Francisco Business Times reports:
Using trackers called “web bugs,” third parties collect user data from many popular web sites, and sites often allow this, even though their privacy policies say they don’t share user data with others.
“Web bugs from Google and its subsidiaries were found on 92 of the top 100 Web sites and 88 percent of the approximately 400,000 unique domains examined in the study,” the authors found.
Sites with the most web bugs were for blogging — blogspot and typepad were No. 1 and No. 2 on the list in March, and blogger was No. 4. Google itself was No. 3.
Online advertising depends on a certain amount of user information. But as the advertising medium matures, the only privacy fight is only going to become more intense.