As part of their 2012 conference in New Orleans, the National Urban League is holding the panel discussion “Job Creation and Education: Programmatic Efforts to Increase Broadband Adoption in African AmericanCommunities.”
Moderated by Kristal High, Editor-in-Chief of Politic365, the discussion will feature David Honig of the Minority Media & Telecommunications Council, FCC Commissioner Mignon Clyburn, the NUL Policy Institute’s Madura Wijewardena, and Charisse Lillie of the Comcast Foundation.
With the digital divide still very much in place in America — especially among communities of color — this will be an important discussion in the midst of an important event. Even if you’re not in New Orleans for the convention, you should tune in to watch the livestream. You can also follow along on Twitter via the hashtag #Urbanleague
Over at Politic365, Kristal High digs in to the National Urban League’s report “Connecting the Dots: Linking Broadband Adoption to Job Creation and Competitiveness”:
The report explains that in 2010, 56 percent of African Americans had access to broadband at home, compared to 67 percent of whites, or an 11 percent difference. But in 2009, the difference between those same groups was 19 percentage points.
These findings show that increasing numbers of consumers are discovering the limitless potential and possibilities brought by access to mobile broadband. It’s clear that broadband drives economic growth, job creation, and innovation in every industry—but for individuals and families, the benefits include better access to health care and educational opportunities, as well as the ability to find a job, network online, and obtain job training. And for one group that has traditionally had less access to this life-changing technology, things are changing.
The National Urban League’s report is available here (PDF).
There are two new reports worth checking out today. FIrst up, a look at the benefits of broadband for businesses courtesy of Connected Nation:
• Nearly one in three businesses (32%) earn revenues from online sales. This translates into more than 2.4 million U.S. businesses
• Broadband-connected businesses bring in approximately $300,000 more in annual median revenues than non-broadband adopting businesses
• An estimated 4.4 million U.S. business establishments have websites, including more than 2 million businesses with fewer than five employees
• Teleworking also continues to have an impact in the marketplace, with 24% of rural businesses and 35% of non-rural businesses currently allowing employees to telework or telecommute
• Minority-owned businesses in the U.S. account for $49 billion in annual sales revenues from online sales (or 12% of total online sales in the U.S.). A large percentage of minority-owned businesses report using broadband to handle some or all of their business functions (79%, compared to 76% of all businesses on average)
Connected Nation’s full “2012 Jobs and Broadband Report” is available on their website (PDF). It’s worth digging in to.
Also worth checking out is “Connecting the Dots: Linking Broadband Adoption to Job Creation and Job Competitiveness” (PDF) from the National Urban League, which examines where the digital divide persists in America, and highlights how expanding access helps drive employment and opportunity in the African America community. From the report’s findings:
• Overall broadband adoption gap is narrowing: In 2010, the home broadband adoption gap between African Americans and white Americans was 11 percentage points—in 2009, this was 19 percentage
points (56% for African Americans and 67% for white Americans in 2010).
• Target broadband adoption efforts at high school dropouts and households below $20,000 annual income: This group has persistently low broadband adoption—38% of African American and 51% of white American high school dropouts adopted broadband in 2010.
• Close broadband adoption gaps by linking it to jobs: Segment of African American population with low adoption has the most interest in using broadband for jobs—77% of African Americans and 17% of white American high school dropouts used broadband to search for jobs in 2009.
• African Americans are underrepresented in broadband jobs and businesses: African Americans were 8% of broadly-defined STEM occupations in 2010 and made 0.23% of revenues in information sector businesses in 2007. Broadband adoption can be leveraged to change this.
This evening at Howard University in Washington, D.C., the National Urban League will hold a town hall to discuss its 2012 State of Black America Report. The event starts at 7 pm EST, and will be live streamed at www.iamempowered.com. More information on the event can be found on the National Urban League’s website.