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The Podium

Blog posts tagged with 'Tablets'

Wednesday, October 01

Ads in Today’s Age

By Brad

At Mashable, T.L. Stanley has an interesting look at how advertising — especially with the rise of mobile broadband — has drastically changed in the past decade:

Because consumers are always on the go, agencies have had to learn how to cater to a smartphone- and tablet-wielding populace. Increasingly, the target may be sporting smartwatches or other tech-enabled wearables, providing even more challenges for companies and their agencies.

These new devices are the key to a consumers’ information, communication, social networks, payment methods and more. Ad execs are looking to utilize those gadgets with just the right pithy, useful or entertaining messages.

Friday, January 10

Percentage of the Day

By Brad

10%, which is the amount global shipments of PCs dropped last year, as smartphones and tablets continue to gnaw away at the personal computing market.

(Via TechFlash.)

Thursday, August 15

Mobile Workforce

By Brad

Ars Technica’s Jon Brodkin looks at how mobility is changing the way we work:

Forrester Research has been tracking the rise of mobile workers, saying in its 2013 Mobile Workforce Adoption Trends report, “Gone are the days when employees wielded a simple set of tools to get work done. In today’s world of anytime, anywhere work, employees use whatever device is most convenient: desktop at home, laptop at work, tablet in a client meeting, or smartphone everywhere.”

While people can now work pretty much anywhere, they haven’t been able to completely give up more traditional devices. Forrester’s survey of 9,766 information workers in 17 countries found that 84 percent of respondents use a desktop computer for work at least once a week, and 63 percent use a laptop every week. Nearly half, 48 percent, of workers use smartphones for business each week and 21 percent do the same with tablets.

Tuesday, May 28

The Post-PC Age

By Brad

Via Brian Proffitt of Read Write Web, the days of the desktop PC may be numbered:

The contraction of the PC market continues faster than ever, eaten by the rapid growth of the tablet market, which is expected to outsell laptop and notebook devices for the first time this year and all PCs by 2015. But portable PCs may still be the saving grace for PC sales in the years ahead.

If there is anything new about the news coming out from IDC’s Quarterly PC Tracker, it’s the increase of the rate of the PC’s decline. IDC had initially predicted a decline of “1.3% in 2013 followed by a gradual increase in volume.” Now the analyst firm is predicting a sharper decline of 7.8% in 2013 and 1.2% down in 2014.

Soon we will be all mobile, all the time.

Monday, March 04

The App Avalanche

By Brad

At the Wall Street Journal, Jessica E. Lessin and Specner E. Ante report on the still booming mobile app industry:

App stores run by Apple and Google Inc. now offer more than 700,000 apps each. With so many apps to choose from, consumers are estimated to spend on average about two hours a day with apps. Global revenue from app stores is expected to rise 62% this year to $25 billion, according to Gartner Inc.

Not bad for an industry that essentially didn’t exist just five years ago. Just goes to show the economic power of innovation — in this case, with both devices (smartphones, tablets) and the mobile broadband networks that power them.

Monday, November 05

Tabulating Tablets

By Brad

Via Kevin C. Tofel of GigaOm, new numbers from research firm IDC find that over 27 million tablets were sold in the third quarter of this year alone. But as Tofel goes on to note, there’s a larger story:

Tablet sales have already approached nearly 25 percent of PC sales. As computer sales are in decline, sales of tablets rose 49.5 percent from the same quarter in the prior year. That’s more bad news for traditional computer makers.

Close to one quarter of all computer sales are now tablets — not bad for a market that barely existed just two years ago. And speaking of tablets, Apple has released sales numbers on the latest versions of their popular iPad — including the new iPad mini — and as you’d expect, those numbers are pretty big. From a company press release:

Apple® today announced it has sold three million iPads in just three days since the launch of its new iPad® mini and fourth generation iPad—double the previous first weekend milestone of 1.5 million Wi-Fi only models sold for the third generation iPad in March.

Three million in three days. Wow.

Friday, October 26

Mobile Will Continue to Rise

By Brad

A new report from Gartner (via Erik Pineda of the International Business Times) predicts mobile computing, via smartphone or tablet, will continue to grow:

Personal computers will inevitably be relegated behind the pacesetting smartphones and tablet computers, research firm Gartner said in a new report made public on Wednesday, adding that mobile phones are likely to emerge as the preferred computing tool by 2013.

Gartner also predicts Google’s Android platform will soon be the dominating operating system in the mobile space.

Thursday, July 05

The Tablet Game

By Brad

Last week, Google announced a new 7-inch tablet called the Nexus 7. Now rumors are flying that Apple, which has so far dominated the growing tablet market — which, arguably, is the future of computing — is set to fire back with a smaller tablet of its own. As Peter Burrows and Adam Satariano of Bloomberg report:

A smaller, less expensive iPad could undercut the ambitions of Google, Microsoft and Inc. (AMZN) to gain traction in the advancing tablet market, said Shaw Wu, an analyst at Sterne Agee & Leach Inc. The new device will probably have a price closer to Google’s Nexus 7 tablet and Amazon’s Kindle Fire, both of which have 7-inch screens and cost $199.

“It would be the competitors’ worst nightmare,” Wu said in an interview. “The ball is in Apple’s court.”

Monday, June 25

The Tablet Game

By Brad

Last week, Microsoft announced Surface, its tablet competitor to Apple’s dominant iPad. This week, another tech giant is looking to make a splash with a device of its own. Via Luke Hopewell of Gizmodo:

As rumoured, Google’s going to announce a 7-inch, Nexus-branded tablet called the Nexus 7. According to the leak, it’s built by Asus, with a 1.3Ghz quad-core Tegra 3 processor, GeForce 12-core GPU and 1GB of RAM with two different storage variants: 8GB and 16GB.

The Nexus tablet will also feature NFC and run Google Wallet (probably only in the US) and Android Beam.

According to Gizmodo, the device will start at just $199.

Monday, June 18

The Tablet Game

By Brad

Apple’s iPad may currently rule the tablet roost, but as Read Write Web’s Antone Gonsalves reports, another heavyweight may soon be getting in on the game:

For years Microsoft has left it to hardware manufacturers to build the smartphones, tablets and PCs running its software. Not anymore. According to published reports, the company plans to unveil a tablet of its own in Los Angeles on Monday.

Friday, April 27

The Tablet Boom

By Brad

Earlier this week, Apple announced it had sold close to 12 million of its iPad tablet last quarter alone. But as MediaPost’s Laurie Sullivan reports, that number — impressive as it is — may soon just be a drop in the bucket:

Worldwide global tablet sales will reach 232 million units in 2016, up from 64 million units in 2011, per a new report.

The Tablet Technology and Markets report from Futuresource Consulting estimates a 200% increase for consumer use across the United States and Western Europe during the next two years. Consumers bought about 52 million tablets in 2011 across the two regions, and the market continues on track to exceed 153 million units in 2013—the majority being sold into the United States.

Tuesday, February 28

Changing Times

By Brad

Just how much has mobile broadband — and mobile devices like smartphones and tablets — changed the computing landscape in a short amount of time? Enough that one of the world’s leading PC makers is getting out of the business. As PC Pro’s Nicole Kobie reports:

Dell no longer sees its business as making and selling PCs, focusing instead on enterprise IT.

The claim follows Dell posting full-year results showing growth in enterprise, but a struggle in consumer sales.


Monday, February 13

Our Mobile Lives

By Brad

Via Ryan Kim of GigaOm, a new study from Forrester Research reveals just how mobile our lives will soon be:

1 billion consumers will own smartphones by 2016 with U.S. users owning 257 million smartphones and 126 million tablets. By 2016, 350 million employees will use smartphones, with 200 million of them bringing their own.

• Mobile spending will reach $1.3 trillion by 2016 or 35 percent of the technology economy with the app market generating $56 billion by 2015.

• Apple, Google and Microsoft are expected to control 91 percent of the U.S. smartphone market and 98 percent of the U.S. tablet market by 2016.

• Businesses are expected to double their spending on mobile projects by 2015.

That’s a lot of data flying through the air. Hopefully our networks will have the spectrum necessary to keep up.

Wednesday, January 25

Apple’s Insane Quarter

By Brad

Yesterday, Apple released its quarterly earnings, and in yet another example of the power of technology — not to mention the importance of mobile broadband for America’s economy — the iPhone maker shattered expectations, announcing quarterly revenue of $46.33 billion and net profits of $13.06 billion.

As David Goldman of CNN Money points out, Apple is now worth over $400 billion, making it worth more than Greece. Wow.

Monday, January 23

Tablets on the Rise

By Brad

In yet more evidence that tablet computers like Apple’s popular iPad are shaking up the computer industry, new numbers from the Pew Internet & American Life Project find that the number of people who own a tablet computer jumped from 10% to 19% from the middle of December to January. From Pew:

These findings are striking because they come after a period from mid-2011 into the autumn in which there was not much change in the ownership of tablets and e-book readers. However, as the holiday gift-giving season approached, the marketplace for both devices dramatically shifted. In the tablet world, Amazon’s Kindle Fire and Barnes and Noble’s Nook Tablet were introduced at considerably cheaper prices than other tablets. In the e-book reader world, some versions of the Kindle and Nook and other readers fell well below $100.

Wednesday, January 04

The Tablet Boom

By Brad

According to the NPD Group (via Electronista), tablet computers such as Apple’s iPad are set for explosive growth in the next five years. How explosive? Try an estimated 380 million devices shipped by 2017.

Tuesday, January 03

1.2 Billion

By Brad

That’s how many mobile apps were downloaded in just the last week of December alone, according to the BBC:

With 81 million downloads, the UK easily surpassed Canada (41 million), Germany (40 million) and France (40 million).

It was beaten to second spot by China with 99 million downloads. The US was out ahead with 509 million.

That’s pretty impressive — especially since mobile apps were basically non-existent a few short years ago. Even more impressive: An analyst quoted by the BBC expects one billion downloads a week to be a ho-hum affair in 2012.

Monday, September 12

The Coming PC Disruption

By Brad

Via John Paul Titlow of Read Write Web, a new report from the International Data Corporation (IDC) predicts the rise of tablets and smartphones — not to mention the widespread adoption of mobile broadband — will turn the PC industry on its head in the next four years. From IDC’s press release:

By 2015, more U.S. Internet users will access the Internet through mobile devices than through PCs or other wireline devices.

IDC also predicts the number of Internet users worldwide will hit 2.7 — or 40% of the population — by 2015.

Thursday, June 09

Tablets on the Rise

By Brad

A new report finds the combination of increasing broadband speeds and tablet computers is poised to shake up how business is done. Reports Ammar Sachak of Smart Company:

The report, titled Future of Work, predicts desktop and laptop usage will fall, as tablet become more popular over the next three to five years. According to reports, the Optus-funded survey shows 84% of IT departments plan to use tablets such as the iPad in the workplace within three to five years, compared to just 37% now.

“Our report found the widespread adoption of mobile technologies, increased use of internal collaboration tools, and greater employee access to social media is changing how we work and creating more workplace flexibility and productivity,” Optus Business director of marketing and strategy, Scott Mason says.

Gen-X (30-50 year olds) in particular are driving the demand for mobile tools that enable flexible working, while younger Gen-Y workers (up to 29 years old) are driving demand for internal collaboration tools.”

Friday, May 20

Tablets, Smart Phones, and the Digital Divide

By Brad

A new study from USC Marshall looks at projected growth for tablets and smart phones in North America. Among the findings:

The number of households with tablet computers are expected to reach 27% in the next year.

African-Americans, Latinos, and Asians will be leading that increase.

Smartphone penetration will reach 40% in the next year.

Latinos and Asians will also lead in smart phone purchasing.

This is just more proof that the key to closing the digital divide is bringing high-speed mobile broadband to as many people as possible.

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