Because every American
should have access
to broadband Internet.

The Internet Innovation Alliance is a broad-based coalition of business and non-profit organizations that aim to ensure every American, regardless of race, income or geography, has access to the critical tool that is broadband Internet. The IIA seeks to promote public policies that support equal opportunity for universal broadband availability and adoption so that everyone, everywhere can seize the benefits of the Internet - from education to health care, employment to community building, civic engagement and beyond.

Library

IIA Broadband Fact Book

Broadband Fact Book

Here you'll find convenient research items culled from the best broadband data sources. If you need to find bite-sized talking points on a tight deadline, you're in the right place. We've already done the hard part for you!

Research Area Economy

Another recent report estimates that a “stimulus package that spurs or supports $10 billion of investment in 1 year in broadband networks will support an estimated 498,000 new or retained U.S. jobs for one year.”

Tags: stimulus, economy, jobs, infrastructure, investment, growth

The Impact of Broadband on People With Disabilities. A Study Commissioned by the U.S. Chamber of Commerce. December 2009

According to Broadband for America, in 2008, the broadband/information technology sectors of the economy created nearly half of all the new jobs in America.

Tags: broadband, america, broadband for america

Michael K. Powell, “Broadband Internet Keeps The American Dream Alive & Accessible.” Huffington Post, February 3, 2010.

According to Broadband for America, the Internet directly employs 1.2 million individuals and supports an additional two million members of our country’s workforce, contributing nearly $900 billion annually to the economy.

Tags: internet, broadband for america

Michael K. Powell, “Broadband Internet Keeps The American Dream Alive & Accessible.” Huffington Post, February 3, 2010.

Experian PLC’s Hitwise says that traffic to the top 500 retail Web sites was down 9% Nov. 30 compared with last year’s Cyber Monday, as shoppers shifted their browsing to larger retailers. Traffic at the most visited site, Amazon.com Inc., increased 44%, and visits to Staples.com increased 61%.

Tags: economy, e-commerce, online shopping, cyber monday, forrester research

Geoffrey Fowler, “Cyber Monday Sales Rose 5%,” Wall Street Journal. December 3, 2009.

The total number of online shoppers increased 6% on Nov. 30 from a year earlier, even as the amount that each shopper spent declined 2% to $102.19.

Tags: economy, e-commerce, online shopping, cyber monday

Geoffrey Fowler, “Cyber Monday Sales Rose 5%,” Wall Street Journal. December 3, 2009.

According to Coleman Bazelon, an economist for the Brattle Group, the market value of the TV airwaves if used for wireless broadband would be about $64 billion. Those airwaves are worth about $12 billion if they remain devoted to TV broadcasts.

Tags: economy, spectrum, tv, broadcast

Amy Schatz, “FCC Defends Plan to Take Spectrum From Broadcasters,” Wall Street Journal. December 1, 2009.

E-commerce sales grew 5% on Cyber Monday—the first Monday after Thanksgiving—compared with sales on Cyber Monday last year, and the day’s sales matched the single-day record for online shopping.

Tags: economy, e-commerce, online shopping, cyber monday, forrester research

Geoffrey Fowler, “Cyber Monday Sales Rose 5%,” Wall Street Journal. December 3, 2009.

About 5% to 7% of U.S. shopping typically happens online, but this holiday season online may account for 10% of all holiday shopping, or about $44 billion, according to Forrester Research.

Tags: economy, e-commerce, online shopping, cyber monday, forrester research

Geoffrey Fowler, “'Cyber Monday' Sales Appear Strong,” Wall Street Journal. December 1, 2009.

Overstock.com Inc. said that [Cyber] Monday sales were about 10% above their record-breaking Friday levels, as it offered free shipping on all purchases and a free car giveaway promotion.

Tags: economy, e-commerce, online shopping, cyber monday, overstock.com

Geoffrey Fowler, “'Cyber Monday' Sales Appear Strong,” Wall Street Journal. December 1, 2009.

ComScore reported that U.S. online shoppers spent $595 million on Black Friday, up 11% from last year.

Tags: economy, e-commerce, online shopping, comscore, cyber monday

Geoffrey Fowler, “'Cyber Monday' Sales Appear Strong,” Wall Street Journal. December 1, 2009.
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