Because every American
should have access
to broadband Internet.

The Internet Innovation Alliance is a broad-based coalition of business and non-profit organizations that aim to ensure every American, regardless of race, income or geography, has access to the critical tool that is broadband Internet. The IIA seeks to promote public policies that support equal opportunity for universal broadband availability and adoption so that everyone, everywhere can seize the benefits of the Internet - from education to health care, employment to community building, civic engagement and beyond.

Library

factbook

Broadband Fact Book

Here you'll find convenient research items culled from the best broadband data sources. If you need to find bite-sized talking points on a tight deadline, you're in the right place. We've already done the hard part for you!

Facts tagged with Business

Since the start of the recession in December 2007, the rate of new business creation has dropped by 23 percent, and this has resulted in 1.8 million fewer jobs.

In addition to this decline in new business development since the recession, the below-parity performance by African American-owned businesses presents a significant lost opportunity for job creation. Had minority businesses reached parity with other businesses, the economy would have created $2.5 trillion in additional economic activity and 16.1 million additional jobs.

Research Area: Investment & Jobs

Tags: broadband adoption, economy, underserved, jobs, poverty, minorities, business, entrepreneurs, small business, broadband access gap

“Connecting the Dots: Linking Broadband Adoption to Job Creation and Job Competitiveness.” National Urban League Policy Institute. June 1, 2012

Connected Nation estimates that 4.4 million U.S. business establishments have websites, including more than 2 million businesses with fewer than five employees.

Research Area: Economy

Tags: business, connected nation, small business, website, web presence, marketing

Connected Nation Report Details Broadband’s Impact on Economy

Broadband connected businesses bring in approximately $300,000 more in annual median revenues than non-broadband adopting businesses.

Research Area: Digital Divide

Tags: broadband adoption, economy, business, small business, revenue

Connected Nation Report Details Broadband’s Impact on Economy

Nearly 32% of businesses earn revenue from online sales. This translates into more than 2.4 million U.S. businesses.

Research Area: Economy

Tags: broadband adoption, economy, business, ecommerce, small business, sales, online sales

Connected Nation Report Details Broadband’s Impact on Economy

U.S. businesses generate $411.4 billion in online sales to consumers or other businesses

– yet an estimated 1.8 million businesses remain unconnected to broadband.

Research Area: Digital Divide

Tags: broadband adoption, digital divide, economy, business, consumers, small business, sales

Connected Nation Report Details Broadband’s Impact on Economy

Many people in the current economy using public library computers and Internet connections to seek employment

Many people in the current economy are using public library computers and Internet connections seek employment or engage in other uses related to seeking employment, including learning about starting a business.

Research Area: Consumer Benefits

Tags: employment, business, entrepreneurs, library, public library, learning

Becker, Samantha, Michael D. Crandall, Karen E. Fisher, Bo Kinney,Carol Landry, and Anita Rocha. (2010). Opportunity for All: How the American Public Benefits from Internet Access at U.S. Libraries. (IMLS-2010-RES-01). Institute of Museum and Library Services.Washington, D.C.

60% of mobile Web users are 1.3 times more likely to go online to do business

According to Ruder Finn, 60% of mobile Web users are 1.3 times more likely to go online to do business compared to traditional users.

Research Area: Other

Tags: mobile, business, usage, ruder finn

Karl Greenberg, “Firm: People Use Mobile Web Nearly 3 Hours/Day.” MediaPost, February 15, 2010.

Median annual revenues for Ohio businesses that use broadband are double those of businesses that do not subscribe to broadband. 

Research Area: Telework

Tags: broadband access, business, ohio

Connect Ohio Technology Assessment. Executive Summary. June 27, 2008.

Among Ohio businesses that do not subscribe to broadband, nearly half do not use a computer,

and 31% believe they do not need broadband service.  6% say that cost of monthly broadband is a barrier to adoption of it, and another 6% say it is because broadband is not available. 

Research Area: Broadband Adoption

Tags: broadband access, cost, business, ohio

Connect Ohio Technology Assessment. Executive Summary. June 27, 2008.
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