Because every American
should have access
to broadband Internet.

The Internet Innovation Alliance is a broad-based coalition of business and non-profit organizations that aim to ensure every American, regardless of race, income or geography, has access to the critical tool that is broadband Internet. The IIA seeks to promote public policies that support equal opportunity for universal broadband availability and adoption so that everyone, everywhere can seize the benefits of the Internet - from education to health care, employment to community building, civic engagement and beyond.

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factbook

Broadband Fact Book

Here you'll find convenient research items culled from the best broadband data sources. If you need to find bite-sized talking points on a tight deadline, you're in the right place. We've already done the hard part for you!

Facts tagged with Price

Price Affects Adoption Rates

One very recent study found that 36 percent of those without broadband cite price as the main reason.

Research Area: Broadband Adoption

Tags: broadband, adoption, price

Shapiro, Robert and Kevin Hassett. “A New Analysis of Broadband Adoption Rates by Minority Households.” Georgetown Center for Business and Public Policy. Washington D.C. June 22, 2010.

Price Determines Who Subscribes To Broadband

Price is the largest factor determining whether a household subscribes to broadband service.

Research Area: Broadband Adoption

Tags: broadband, adoption, growth, price

Shapiro, Robert and Kevin Hassett. “A New Analysis of Broadband Adoption Rates by Minority Households.” Georgetown Center for Business and Public Policy. Washington D.C. June 22, 2010.

Net Neutrality Could Cost Consumers Up to $55 More Per Month

Net neutrality could impose anywhere from $10 to as much as $55 each month on top of an average broadband access charge of $30.  To the extent that consumers are unwilling or unable to pay it, net neutrality could have the effect of discouraging consumers to connect to the internet.

Research Area: Net Neutrality

Tags: broadband, net neutrality, adoption, price, consumer costs

Jude, Mike. "Net Neutrality: Impact on the Consumer and Economic Growth." Stratecast (Frost & Sullivan), May 2010.

Americans pay an average of $41 a month for broadband

According to an FCC report, Americans pay an average of $41 a month for broadband.

Research Area: Other

Tags: fcc, adoption, cost, price, pricing

Michael B. Farrell, “FCC: Lower the price, and millions more will have broadband.” Christian Science Monitor, February 23, 2010.

Asked whether all Internet content should be free, 42% of European respondents to a GFK poll said “yes,” compared with 21% in the U.S. Also, more Americans (57%) than Europeans (40%) said Internet content should be free with the understanding that advertisements and other marketing tools might be included.

Research Area: Broadband Adoption

Tags: broadband adoption, broadband access, international broadband, cost, europe, price, barriers to adoption

Adam Cohen, “Online, Offline, No Line,” Wall Street Journal. December 11, 2009.

The average consumer is paying more for broadband in August 2009—an average $39 a month—up from $34.50 in May 2008.

Research Area: Economy

Tags: stimulus, economy, cost, price, comparison, bill

Dirk Smillie, “Broadband Bites Cable,” Forbes. August 3, 2009.

$1.2 billion will be given out for broadband infrastructure by the National Telecommunications and Information Administration (NTIA) in the Broadband Technology Opportunities Program (BTOP).

The Rural Utilities Service (RUS) will be distributing $2.35 billion in its Broadband Initiatives Program.

Research Area: Stimulus

Tags: stimulus, cost, price, funding, broadband initiatives program

Carol Wilson, “Incumbents smart to watch stimulus funding carefully,” TelephonyOnline. July 31, 2009.

In 2005, a 10 percent rise in the overall price of broadband would have led to a 15.3 percent decline in the quantity demanded, but by 2008, a 10 percent rise in the price of broadband would lead to only a 6.9 percent decrease in the quantity of broadband demanded.

Research Area: Economy

Tags: economy, cost, price, demand, orszag, value, bill, quantity

Mark Dutz, Jonathan Orszag, Robert Willig, “The Substantial Consumer Benefits of Broadband Connectivity for U.S. Households,” CompassLexecon and the Internet Innovation Alliance. July 2009.

Consumers receive benefits from broadband valued at $32 billion annually.

Research Area: Economy

Tags: economy, cost, benefits, price, orszag, consumer, consumer surplus

Mark Dutz, Jonathan Orszag, Robert Willig, “The Substantial Consumer Benefits of Broadband Connectivity for U.S. Households,” CompassLexecon and the Internet Innovation Alliance. July 2009.

Per-minute mobile wireless prices, lower than in any other major country, have dropped 89% since 1994.

Research Area: Economy

Tags: economy, wireless, mobile, iphone, cost, smartphone, price, bill

James K. Glassman, “Uncle Sam Should Leave Wireless Companies Alone,” Forbes.com. July 16, 2009.
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