Because every American
should have access
to broadband Internet.

The Internet Innovation Alliance is a broad-based coalition of business and non-profit organizations that aim to ensure every American, regardless of race, income or geography, has access to the critical tool that is broadband Internet. The IIA seeks to promote public policies that support equal opportunity for universal broadband availability and adoption so that everyone, everywhere can seize the benefits of the Internet - from education to health care, employment to community building, civic engagement and beyond.

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factbook

Broadband Fact Book

Here you'll find convenient research items culled from the best broadband data sources. If you need to find bite-sized talking points on a tight deadline, you're in the right place. We've already done the hard part for you!

Facts tagged with Smartphone

Smartphone ownership highest among 25-34 demographic.

The 25-34 demographic has the highest percentage [of smartphone ownership] at 71%, up from 58% in May.

Research Area: Wireless

Tags: spectrum, wireless, adoption, mobile, iphone, smartphone, blackberry, android, phone

The Pew Research Center’s Internet & American Life Project. “46% of American adults are smartphone owners.” March 1, 2012

Smartphone ownership is up 11% since May 2011.

The number of smartphone owners has increased 11% since May 2011.

Research Area: Wireless

Tags: spectrum, wireless, adoption, mobile, iphone, smartphone, blackberry, android, phone

The Pew Research Center’s Internet & American Life Project. “46% of American adults are smartphone owners.” March 1, 2012

Nearly half of American adults are now smartphone owners.

The number of Americans who are smartphone owners now stands at 46%, an 11-point increase since last May.

Research Area: Wireless

Tags: spectrum, wireless, adoption, mobile, iphone, smartphone, blackberry, android, phone

The Pew Research Center’s Internet & American Life Project. “46% of American adults are smartphone owners.” March 1, 2012

Control of U.S. smartphone market giants expected to grow

Apple, Google and Microsoft are expected to control 91 percent of the U.S. smartphone market and 98 percent of the U.S. tablet market by 2016.

Research Area: Wireless

Tags: google, wireless, apple, mobile, growth, microsoft, smartphone, tablet

Schadler, Ted and John McCarthy. “Mobile Is The New Face Of Engagement: CIOs Must Plan Now For New Systems Of Engagement.” Forrester Research. February 2012.

Analysts at Bernstein Research estimate that the iPhone in particular consumers 5-7 times the monthly bandwidth of an average wireless device—and twice the amount of an average smartphone.

Research Area: Broadband Traffic

Tags: broadband traffic, bandwidth, iphone, smartphone

Jeffry Bartash, “Wireless carriers pushing 'smart' strategy for growth,” MarketWatch. December 10, 2009.

A survey by Rubicon Consulting in March found that of respondents who were asked if they often carried their iPhone in place of a notebook, 28 percent of agreed strongly and 29 percent agreed mildly.

Research Area: Other

Tags: other, iphone, smartphone, netbooks, mobile devices

Ryan Kim, “More users offload laptop work to smart phones,” San Francisco Chronicle. November 9, 2009.

During a survey conducted by Forrester research of 2,001 employees, managers are the most likely (50%) to get a notebook or smartphone (20%). Manufacturing and retail employees are the least likely to be issued a laptop or smartphone (less than 20% and 10%, respectively).

Research Area: Telework

Tags: telework, pc, smartphone, laptop, notebook

Eric Lai, “8 ways the American information worker remains a Luddite,” Computerworld. October 12, 2009.

During a survey conducted by Forrester research of 2,001 employees, only one in three information workers use a laptop for work, while one in nine uses a smartphone. Seventy-six percent use a desktop PC most of the time. One in five shares a PC with a co-worker.

Research Area: Telework

Tags: telework, pc, smartphone, forrester

Eric Lai, “8 ways the American information worker remains a Luddite,” Computerworld. October 12, 2009.

17% say mobile access is very important to them so they can share or post online content while away from home or work. 

Research Area: Broadband Adoption

Tags: broadband adoption, mobile, iphone, email, smartphone, blackberry, instant message, mobile device, ipod

Pew Internet & American Life Project, “Wireless Internet Use,” April 2009.

50% of people say it is very important to have mobile access in order to stay in touch with other people.

Research Area: Broadband Adoption

Tags: broadband adoption, mobile, iphone, email, smartphone, blackberry, instant message, mobile device, ipod

Pew Internet & American Life Project, “Wireless Internet Use,” April 2009.
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