Mobile apps are proving to be among the most popular features on smartphones. A recent survey of smartphone users in the United States found that the most popular types of smartphone apps used on a daily basis fall under the social and communications category, followed by gaming and entertainment apps.

In October 2019, the top 15 smartphone apps accessed by U.S. users included the YouTube app – most popular, accessed by 77.6% of mobile users in the United States – the Google Maps app, which was accessed by 62.2% of U.S. users, and Facebook, the country’s most popular social network, which was accessed by 69.4% of the U.S. smartphone audience.


Source: Comscore