February 6, 2013
Speaking of mobile traffic, Scott Moritz of Bloomberg reports once wireless provider saw a big — and I mean big — jump in traffic during last Sunday’s Super Bowl:
From 8 p.m. to 9 p.m. New York time, a span covering the halftime show and the power disruption during the Feb. 3 game, customers used 78 gigabytes of data inside the New Orleans Superdome, AT&T said yesterday. That was almost double the peak volume of last year’s Super Bowl and the most ever for an in- stadium championship game.
All told, AT&T says mobile traffic was up 80% over last year’s game. That’s a lot of tweets, texts, and whatnot.